In mid-October, ASUC and Dash collaborated to bring the ‘Morphing Minds’ hackathon to life. One of the cases presented during the hackathon was an Urban Tech Helsinki startup, VeryU!💡

The winning solution for VeryU’s case wanted to tap into the power of the ‘endless scroll’ (as popularly seen on apps such as TikTok) by creating an AI-driven personalized feed that would showcase engaging, TikTok-style videos featuring second-hand items, as well as a visual try-on feature using augmented reality to allow users to experiments with various styles.👗📲

When asked about the hackathon, CEO Tiffany replies that VeryU had a VERY (pun intended!😉) hard time picking a final winner, stating that the hackathon definitely ‘morphed their minds’. 🧠💥 She claims that in the past year of building their startup, it was easy to fall victim to the trap of tunnel vision, as founders are constantly expected to delve into the specific, nitty-gritty details in day-to-day workings. Thus, the hackathon was the perfect way to get fresh ideas from a completely different perspective.👏 

This hackathon is one of many examples of how here at Urban Tech Helsinki, we provide endless opportunities for growth and diverse insights so that you can cover all bases strategically in the development of your startup. 

Speaking of growing startups, did you know that the call for our 7th batch of startups is currently open, ready for your application? 🎉👇

Apply NOW from here!