Over the past month, as part of our Smart Business, Big Impact initiative, we gathered more insights regarding the challenges entrepreneurs face in the procurement process by asking our own Urban Tech Helsinki startups for their experiences, and more specifically, how they think larger organizations can benefit from mobilizing their solutions.

While the responses varied, one pattern was clear; the only way to lower the threshold for larger organizations to buy directly from startups is through a hands-on approach. Instead of waiting on startups to fend for themselves, which results in a wealth of innovative, sustainable solutions going unused, corporations are encouraged to buy solutions directly from startups at an early stage, allowing for agility and new avenues of growth. This is known as the Venture Client model, which provides access to new technologies and customized solutions through entrepreneurship. In a world currently witnessing a paradigm shift towards sustainability and circularity, it is only inevitable that corporations abandon their outdated practices, and instead embrace startups as a source of accelerated innovation.

As stated directly Aseem Shakuntal, CEO of Codemenders, when asked about the current procurement processes, “There has to be less bureaucracy, less filling of forms, less of going through the process.” You can find his video on our LinkedIn by clicking here.

To find a complete playlist of all the interviews conducted, make sure to check out our YouTube playlist from here.